Scenarios about 'nudge theory'
Nudge theory is a concept in behavioral economics that proposes positive reinforcement and indirect suggestions to influence behavior and decision-making. Developed by Richard Thaler and Cass Sunstein, it suggests that subtle changes to the environment or "choice architecture" can predictably alter human behavior without restricting freedom of choice. In alternate history scenarios, nudge theory offers intriguing possibilities for how different social policies or institutional designs might have steered societies toward dramatically different outcomes.
What If Behavioral Economics Emerged Earlier?
Exploring the alternate timeline where behavioral economics developed in the 1940s instead of the 1970s, potentially transforming economics, policy-making, and social welfare decades ahead of our timeline.